![]() ![]() Once the stream finishes, you can export the video to your camera roll on an iPad, which is my setup. This is the process I follow from my iPad. I use most of my livestreams as podcast episodes as well. Once done, simply click stop and allow the livestream to finish. The top left is a preview where you can get the next live view ready. You can upload images there and create lower third name graphics. ![]() Once live you can see in the top right that you are live and are recording. In Switcher Studio, when you are ready, simply click on the LinkedIn tab, add your title and go live. Those include Switcher Studio, Restream, and Streamyard LinkedIn Live is another option. LinkedIn has partnered with a number of third-party platforms that allow creators to go live. Email marketing tie-in – Don’t forget about promoting the content or pieces of it.A blog post that summarizes the show or uses pieces of it.In addition to livestreaming to LinkedIn, consider where else you can use the content. Read next: How to start a podcast – Spotify for Podcasters hosting review LinkedIn Live integration into overall content strategyĪfter tens of thousands of views, I’m definitely on board to use livestreams as part of my overall COPE strategy. If you have another person available who can play that role and the host can focus on hosting only that would make it easier. I’m doing all this production in Restream as I’m also trying to listen and talk myself. Basically, I played the roles of:Įspecially when I pull up examples and switch back and forth between different setups. It makes the show much more interesting too, in my opinion.īoth versions had their challenges. I love having experts on my podcast and the most popular episodes so far all have had guests on them. The first one was just me talking on LinkedIn Live via Switcher Studio. Things being on my calendar is usually half the battle. And people can click “attend.” Once they click, they get the option to add the event to their calendar. When you schedule your stream, it shows up on your page or profile. That has potential to increase your audience though I haven’t seen that effect yet.īut here’s why I like it. LinkedIn livestreams that are scheduled now show up as events. Read next: How do I know if I have LinkedIn audio? LinkedIn Events LinkedIn Live posts can’t currently be boosted, but livestreams scheduled as an event can. In addition, scheduling posts can drive additional reach and I would recommend scheduling posts a week or two out. LinkedIn also promotes your posts in the feed, like any other content. And LinkedIn Lives are showing on top of your profile while live. You can push that reach farther by scheduling streams. LinkedIn Lives show up in the feed of your followers. You can consider responding to those comments while on air. Once you go live on LinkedIn, people can comment on the live post, and those comments show up as a LinkedIn live chat. Read next: Lights, Camera, Wireless Action: Using a wireless live streaming camera LinkedIn live chat There’s no cost for you to go live on LinkedIn, and there’s currently no function available to charge people to attend a LinkedIn Live. Read next: Should I publish my podcast on television? Is LinkedIn Live free? Since I now also use the episodes on the DB&A Television Network, all of my episodes are currently 26 minutes, the spot I get on the station. So my plan was to livestream and then use the content elsewhere as well. I’ve been using LinkedIn Live to livestream my podcast. Also, keep in mind that there likely will be many more views of the replay, so try to keep the content relevant for those audiences as well. LinkedIn also recommends that your LinkedIn Live is at least 10-15 minutes to allow people a chance to gather. Once signed up for Switcher Studio (or one of the other LinkedIn partners), turn on creator mode on LinkedIn. One is Switcher Studio, which I use after being introduced to it after seeing Jason Falls use it while live-streaming his podcast with me and then uploading the audio to other podcast channels. You need to use one of their third-party partners to do that. On Twitter, you can go live directly from the app – video or audio. To stream to Linkedin, you have to use a third-party tool. ![]()
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